Theo (our founder...) has always had an obsession with soda. Soda is his religion.

He would drink soda daily, with every single meal, no matter the season. Terrible food? Soda made it better. Amazing food? Amazing-er with soda. Good days, bad days, I mean you get the point… it was his one constant.

And then, at the ripe age of 20 he actually looked at the nutrition table of his go-to soda… And that's where it all changed.

We are a self-proclaimed modern soda brand.

Our mission is to make functional soda feel... un-functional.

Modern soda should taste d*mn good, with a functionality that MAKES SENSE (no "unlock your potential" with obscure mushrooms or "find your zen" with "essential" oils).

Mother earth gave us minerals, and we chose to make sodas with it.

Huh... what?!?! A soda that replenishes???!!! Hydrates???!! Crazy.